Hello gorgeous! My name is Genna Khein and I do makeup and hair!
I am a Licensed Cosmetologist, owner of ‘Beauty on the Block’ - the salon, and creator of ’ Beauty on the Bride’ on-location bridal hair and makeup service. I have had the absolute honor of beautifying thousands of people since 2005.
When people ask how long I’ve been doing this, I say that I really started out as a child, just for fun. I was always getting into some sort of trouble for coloring and highlighting my Barbies' and American Girl Dolls’ hair with markers, and giving them funky haircuts and styles. I was always dressing up my little sister in outfits, giving her makeovers, and taking photos of her. In high school, I was the appointed hair and makeup artist for proms, school musicals and cheer competitions.
After high school, as I took on modeling, I often found myself unhappy with the way other hair and makeup artists did my hair and makeup., so I would do my own. I was frequently asked to correct the other models’ hair and makeup as well, and through networking, I became a household name. I ended my modeling career and enjoyed being behind the camera, instead of in front of it.
After receiving my Bachelor’s Degree from California State University, Fullerton in 2011, I was looking for jobs, but I just didn’t find anything appealing or exciting to me. I had been asked to do a few of my friends’ hair and makeup for their weddings, and It was then that I realized that I wanted to turn my hobby into a career. Though I had years of experience ranging from editorial work to set work, and everything in between; I found my true calling was working with brides on the most special day of their lives. I since have worked as a Lead Stylist for some of the top Bridal Beauty Agencies over the past 8 years, working on hundreds of brides and their bridal parties. I have had the pleasure of my work being featured on TV shows such as Freeform’s “Disney’s Fairytale Weddings”, David Tuterra’s “My Fair Wedding”, Tori Spelling’s “sTORIbook Weddings”, and Diann Valentine’s “I Do Over”, to name a few.
In 2012, I decided to enroll in Hair California Beauty Academy for Cosmetology School and was licensed by the California State Board of Barbering and Cosmetology in April of 2013. I was so blessed with such overwhelming demand for my services, so in 2014, I decided I wanted to branch out on my own. I opened up my boutique salon in the Vantis neighborhood in Aliso Viejo, California, and named it “Beauty on the Block”. In the salon, I specialize in updo hair styling, airbrushed makeup, balayage highlighting/ombre/creative color, and color corrections.
I am so passionate and dedicated to my work and I love to make people feel as fabulous as I can make them look! I can't wait to do the same for you!